LOS ANGELES (April 22, 2022) – USTA Southern California and Wilson Sporting Goods Co. today announce a new partnership that promotes the ongoing development of sustainable and recyclable products, while still maintaining the level of excellence associated with Wilson Tennis and USTA competition. The announcement comes on the annual celebration of Earth Day, inspiring international awareness and protection of the environment.
The three-year agreement designates Wilson as the “Official Hard Goods Supplier of USTA Southern California,” one of 17 regional sections of the United States Tennis Association, and centers around Wilson’s innovative Triniti Pro tennis ball. Triniti Pro will serve as the tournament ball for USTA SoCal’s most prestigious events, including the Open Sectional Championships and the season-ending Final 8 Junior Masters, both part of the section’s innovative Signature Series. Later this summer, Triniti Pro will be incorporated into the SoCal Pro Circuit, a series of ITF transition tournaments launching in late May.
“This partnership is not just about tennis, but also focuses on our need to protect and sustain the environment,” said Trevor Kronemann, Executive Director at USTA Southern California. “Wilson has long been a leader in the sports industry, and their initiative to combine high level competitive equipment with more sustainable materials is one that we are excited to help spearhead across our Section.”
In addition, USTA Southern California will deploy recycling bins at larger events, beginning with the 120th Annual Junior Sectional Championships, under the organization’s new “You Return, We Recycle” platform, collecting used balls, containers, and tins for future use.
The Wilson Triniti Pro ball is packaged in fully recyclable octagonal carton board sleeve, delivering the unique blend of innovation and sustainability that continues to revolutionize the performance tennis ball industry. The ball itself is highlighted by its Engage Core, an innovative new elastomer material that maintains its fresh ball feel four times longer than standard tennis ball cores.
Learn more about the Wilson Triniti Pro at https://www.wilson.com/en-us/explore/tennis/triniti-pro.